Mike Giurleo

Mike Giurleo was previously an advisor marketing consultant at Commonwealth Financial Network®, member FINRA/SIPC, the nation's largest privately held Registered Investment Adviser–independent broker/dealer. He left the firm in 2016.

Information about securities-registered professionals may be found at FINRA BROKERCHECK.

Recent Posts

How to Attract Millennial Clients: Advice from a Millennial Advisor

How to Attract Millennial Clients: Advice from a Millennial Advisor

Posted by Mike Giurleo

January 11, 2017 at 1:30 PM

Millennials are generally defined as those individuals born between 1980 and 2000. They grew up in a dynamic and rapidly changing environment that had profound effects on their personalities and economic and social views. Tech-savvy, well-educated, and eclectic, this group is in the process of positioning itself at the epicenter of the financial world. Along with their earnings potential, which will start to peak in the coming years, millennials are poised to inherit their baby-boomer parents’ assets.

Given all of this, many advisors have started to think about how to attract millennial clients to their business. Here, we’ll cover why this generation presents a valuable opportunity for you, plus share advice from one of Commonwealth’s own millennial advisors.

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Topics: Marketing

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