Annmarie Babineau

Annmarie Babineau was a web production specialist at Commonwealth Financial Network®, member FINRA/SIPC, the nation's largest privately held Registered Investment Adviser–independent broker/dealer. She left the firm in early 2017.

Information about securities-registered professionals may be found at FINRA BROKERCHECK.

Recent Posts

The Advisor’s Guide to Social Media: Exploring the 5 Ws

Telling Your Story: How to Write a Professional Biography

Generate Buzz for Your Advisory Business

3 Marketing Lessons Advisors Can Learn from VIP Venues

The Advisor’s Guide to Social Media: Exploring the 5 Ws

Posted by Annmarie Babineau

February 2, 2016 at 10:00 AM

Social media spans industries, ages, and income levels. It has become an integral piece of any well-rounded marketing plan. Maybe you’d like to use social media to market your firm—or maybe you're currently using it but aren’t quite sure how to maximize its potential. Whatever the case may be, it’s important to have a social media strategy in place. But where do you start?

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Topics: Social Media, Marketing

Telling Your Story: How to Write a Professional Biography

Posted by Annmarie Babineau

June 17, 2015 at 1:30 PM

My role requires me to be on the phone with advisors and their staff every day. Something many advisors want to know is how to write a professional biography. I'll be the first to tell you that this can be more challenging than you may expect. Oh sure, it's easy to mention titles, educational history, and past jobs. But you also need to present this information in a compelling way that will make prospects want to work with your firm. So, where do you start? Here, I'll give you some tips on creating a professional biography that tells yourstory.

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Topics: Marketing

Generate Buzz for Your Advisory Business

Posted by Annmarie Babineau

July 16, 2014 at 1:30 PM

Have you ever noticed that there are certain brands and businesses that people talk about constantly? Often, we learn about these businesses because of who uses them—whether they are celebrities, high-net-worth acquaintances, or friends. This chatter and buzz draws us, along with others, to seek out the business's products or services.

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Topics: Marketing

3 Marketing Lessons Advisors Can Learn from VIP Venues

Posted by Annmarie Babineau

July 15, 2014 at 10:00 AM

High-end restaurants, bars, hotels, spas, and casinos not only attract affluent customers in droves, but they also offer some useful marketing lessons for advisors.

You may be wondering, "Why VIP venues?" To begin, customers who frequent these businesses share many similarities with the high-net-worth individuals who are your ideal clients.

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Topics: Marketing

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